Indie house devised and led the global campaign strategy for this gripping narrative season from Wondery, telling the true-life story of people in a relationship with an AI.
Working sensitively with the US-based contributors, we launched with a slate of major national features including The Guardian, Telegraph, Financial Times, Metro and The Sun alongside a comprehensive advocacy campaign, with the show charting at #2 in the Apple Podcast charts.
The campaign kicked off a wider debate around our relationship with love, loneliness and fast evolving technology, with the show attracting critical acclaim across media.
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rich@indiehousepr.com
