indie house was chosen to launch the third series of the multi award-winning podcast The Girlfriends for Novel, featuring a brand-new standalone series and a new narrative season told over several episodes.
Working closely with the producers and contributors – including victims of crime – in a targeted and sensitive campaign, we reached a potential audience of over 34m with a return on investment of over 50:1.
Highlights included in-depth features in Daily Telegraph, Metro and The Sun and an extensive recommendation campaign hitting the majority of national podcast writers ranging from The Guardian to The Times.
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rich@indiehousepr.com